Cant seem to lower ammonia levels:S

I have one of the in tank monitors for ammonia level in my new uncycled 10 gallon. I had figured that if the ammonia got too high I could just do a partial water change to maintain good levles. When the ammonia got just slightly high we did a like 30% water change with a siphon. The next day the ammonia had only gotten higher. After it still hadnt evened out after like two days we did another water change. Still we saw no difference in the ammonia level. Even if our filter wasnt working it should have lowered the levels a bit simply by diluting the concentration of ammonia in the water. We are using the Live NH3 ammonia monitor (in tank) by Mardel. We had thought that maybe it just doesnt reset after the ammonia levels elevate and have put the test in clean water in a glass to see if it resets. Does anyone have any experience with this. After a few water changes within maybe a week we are still seeing the test read only higher and higher levels. HELP!!

Ditto to Ghost, I'm really liking this lady!! She's giving on target analysis on water chemistry I've seen in other answers and it's refreshing to see written out explanations kudos to you GF!!

I can say that what she is saying about that live monitor is right on. Basically, that live monitor is nothing more then a fancy test strip that wears out and needs replacement over time. The best thing you can do for yourself, to get a reliable accurate reading is get a liquid testing kit and while your tank is cycling out, take readings from that.